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Why pros.Best

Clients now meet a professional on a platform, a map and a feed before the first call. Here is what those profiles cannot do for the business, and what an address of its own does instead.

64M
Americans did freelance work in 2023
38% of the US workforce, up 4 million on 2022. Most of them are found by name — and sent to a platform profile that puts competitors next to it.
Upwork, Freelance Forward 2023 (survey by Edelman Intelligence)
41%
Of consumers always read reviews for local businesses
Up from 29% a year earlier. Before a client calls, they check — and the reviews they read are scattered across platforms the professional does not control.
BrightLocal, Local Consumer Review Survey 2026 (US consumers)

Both figures are rounded and attributed to their publishers. They describe the market independent professionals work in, not pros.Best’s own numbers.

A profile is a tenancy

Four things a professional's profiles and handles cannot do, however full the diary is.

01
The business cannot hold its name everywhere
The same professional is @noravidal on one network, @noravidal.studio on another, @noravidal_lisbon on a third — and on the fourth, somebody else got there first.
02
The client belongs to the platform
Work found through a marketplace comes with its fees and its rules, and the client it brought stays largely on its side. When its ranking changes, the enquiries change with it.
03
Anyone can pose as the professional
Fake profiles quote prices and take deposits under a real professional's name and photos. Verification is sold, revoked and redefined, so the badge that answered it is now a subscription.
04
The business has no address of its own
What it has is a platform profile, a map pin, a review page and a handful of accounts, each saying something slightly different — and none of them on a domain it controls.

One address. Everything the business is.

pros.best/yourname is an address the business holds, a hub it opens, and a follow that is held against it.

Your business. At the Best address.
pros.best/yourname for free, and on Pro yourname.pros.best — your own address, easy to say and easy to find.
All your links in one place
The portfolio, the booking, reviews and a way to ask on one page, at one address on the card and the invoice.
Super Follow: Grow your clients
Clients follow you at your address, not a platform's — so past clients hear when you have availability, from you.
Click analytics
See what clients press — portfolio, book, quote — counted at your own address rather than inferred from a platform's dashboard.
Send messages to Super Followers
New availability, a new service, the season's offer: written once, and it lands with every Super Follower.
Private links for Super Followers
The design clinic, first pick of dates, the returning-client rate: rows that open for the clients who followed you, and stay shut for everyone else.

One address, one page, one following — and all three of them the business’s. How it works walks through building it, Super Follow is the button the third card is about, and pricing is what each plan costs. About .best covers the domain the paid plans come with.

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For the consultants, coaches, designers, lawyers, therapists and local trades that want an official address of their own.

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