Your hotel. Your domain.
by internet.Best
The address is the product. Everything else hangs off it.
Every handle your hotel has is somebody else's property with its name typed into it. yourhotel.best is a domain: registered to the hotel, renewable on its terms, and movable to any registrar the day you decide to move it.
It is the one part of the hotel’s presence no platform can rename, throttle or close — and the part the hub, the follow, the private rows and the messages are all attached to.
The address, on the hub it opens.
What the name carries
Six things that follow from the address being a registration rather than a permission.
.best is run by domains.Best, which has operated it since 2018, and yourhotel.best is registered through an ICANN-accredited registrar — more about .best.
A handle, and a name
The same word, in two places that could not be less alike.
| What is being compared | A handle on a platform | yourhotel.best |
|---|---|---|
| What you hold | Permission to use a string, revocable under the terms | A registration in the hotel's name, renewable on its terms |
| Who can take it | The platform, for a rule, a trademark claim or a mistake | Not the platform: it is the hotel's while it renews it |
| If you want the same name elsewhere | Take whatever is left, usually with digits after it | It is one name and it points wherever you send it |
| Proving it is you | Whatever the badge scheme costs this year | The DNS answers, and Premium puts a certified badge on the hub |
| What happens when the platform dies | The handle dies with it | The name is unaffected; point it at what comes next |
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