For hotels

The address on the key card, and the booking that does not pay commission.

For places people stay

A guest looking you up is not browsing a feed — they are checking one thing and booking. A .socialmedia address gives them one page: yourhotel.socialmedia, with the rooms, the rate, the map, the reviews and the way to reach reception, instead of a portal listing that charges you for the introduction.

It is a domain in the property’s name rather than a profile on a travel platform’s — so it goes on the key card, the confirmation email, the sign by the door and the napkin, and it keeps working when the channel manager, the agency or the platform changes.

Dar Biona
A riad in the medina — book direct

One address a guest can type before they arrive.

What one address does for a property

Eight things a listing you rent cannot do for a hotel.

The direct booking, first
Book direct is the top row of the page rather than a line buried under a portal's own call to action. A guest who types your address lands where the reservation costs you nothing but the card fee.
Everything they need before arrival
The map, the check-in time, the airport transfer, the parking, the dog policy. The questions reception answers forty times a week, answered once on a page a guest can find without asking.
The rooms as you photographed them
Your pictures at your crop, in your order, without a platform's grid deciding which room is shown first or compressing the courtyard into a thumbnail.
Proof it is the real property
You hold the DNS, so the reverse-link verification Bluesky, Mastodon and others use works out of the box, and nobody can register your property’s name. Brand adds a certified badge — worth having where a fake booking page takes a real deposit.
Reviews on your own page
Point at the reviews you are proud of from your own address instead of sending a guest back into a portal that will show them three competitors on the way.
A way to ask before they book
Phone, WhatsApp, email and the booking form on one page. The question that would have gone unasked — and the booking that would have gone elsewhere — arrives at reception instead.
Every channel behind one line
Instagram, Facebook, the website, the booking engine, the restaurant, the spa. One address covers the property and everything in it, including whatever you open next year.
The guest stays yours
Super Follow is held at your address, so a guest who stayed once hears about the low season directly rather than through a platform that rents you back your own customer. How Super Follow works.

Where it earns its keep

Everywhere a guest already has your name in front of them.

On the key card and the door hanger

The one line a guest reads every day of the stay, and the one they can type from memory when they get home.

In the confirmation email

Under the booking reference: everything they will want between now and check-in, at an address that is unmistakably yours.

On the sign and the window

Short enough for a passer-by to read at walking pace, and it says what the page is before they open it.

After the stay

On the card by the bed, so the guest who wants to come back does not have to find you through the portal again.

The plan built for a property

Start free on my.socialmedia/yourhotel. Brand is the plan a business with a door takes.

Brand
€10/month — billed annually

Brand adds the certified badge, the full design control and the follower list you can write to — the three things a property needs when the page is taking bookings rather than collecting likes. See how it works.

Create a full social media account
  • Everything in Creator
  • Certified account badge
  • Send messages to your followers
  • Enhanced content, fonts, & layouts
  • Advanced click & follower statistics
  • Priority abuse desk

Indicative pricing. .socialmedia is an application we filed in the ICANN 2026 round — it is not delegated, no name is registered, nothing is on sale, and final pricing will be published before any launch. Read where it stands.

Ready to create your social media hub?

For the creators, brands and entrepreneurs who want an address of their own.

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