Questions
What restaurants.Best is, what a Super Follow does, and what the plans cost.
The basics
What is restaurants.Best?
restaurants.Best is an official hub for your restaurant — one page carrying every channel, store, booking page and newsletter the restaurant runs, at one address guests can say out loud and type from memory: restaurants.best/yourrestaurant. It is built by internet.Best, the operator of the .best top-level domain.
What is a restaurants.best address?
It is your restaurant's page on restaurants.best — restaurants.best/yourrestaurant — free on every plan. On Pro and Premium the restaurant can also take a .best domain of its own, yourrestaurant.best, registered to the business through an ICANN-accredited registrar.
Who is behind restaurants.Best?
internet.Best, an ICANN-accredited domain registry that has operated the .best top-level domain since 2018. The site is published by PREMLEAD SAS, the company behind internet.Best, whose full details are on the Terms and Privacy pages of this mini-site.
Are the hubs shown on this site real accounts?
No. Amore Mio and the other hubs across the site are sample pages showing what a restaurant hub looks like. The names on them are illustrative rather than anyone's official presence, and pressing Super Follow on one changes the page and sends nothing.
Your hub
What is a restaurant hub?
A hub is your restaurant's page: its name, what it does, and every link that matters — shop, channels, bookings, press — in one place, at one address. It replaces the handful of profile URLs on domains the restaurant does not control.
How do I build one?
You describe it. Write a sentence or two about the restaurant and what you want on the page — "a trattoria hub for booking a table, the menu, ordering in and our Instagram" — and the hub is generated from it: layout, sections and links. You can then edit anything it produced, with another prompt or by hand.
Do I need a .best domain to have a hub?
No. The free plan gives your restaurant a hub at restaurants.best/yourrestaurant, with unlimited links and the Super Follow button, and it is free forever. A .best domain of its own — yourrestaurant.best, with restaurants.Best branding removed — comes with the Pro plan.
Can I change how my hub looks?
Yes. Custom templates and colours come with Pro. Premium adds enhanced content, fonts and layouts. The free plan uses the standard design.
Super Follow
What is a Super Follow?
Super Follow is the one action a guest takes on your hub. Instead of following an account inside a platform, the follow is held against your restaurant's address, so the audience stays with the restaurant rather than with whichever app it was collected in.
How is that different from following a restaurant on a platform?
A platform follow is a row in someone else's database. It stops working when the platform declines, changes its algorithm, changes its rules or changes hands, and it cannot move to another app with you. A Super Follow is held at your restaurant's address, so the list stays with the restaurant.
Does a guest need an account to Super Follow a restaurant?
Pressing Super Follow is one tap on your hub: no app to install, and no algorithm deciding whether it counts. What they receive from you afterwards arrives in their super box.
What is the super box?
The super box is the mailbox every Super Follower has. Anything your restaurant sends its Super Followers arrives there rather than in an ordinary inbox, so no mail provider stands between the restaurant and the guest who chose to follow it.
Can we write to our Super Followers?
Yes, on Premium. You write from your hub and it arrives in each Super Follower's super box. Premium also covers the private message that goes out automatically the moment somebody follows — a promo code, a discount, a secret link, or simply a welcome.
Can we keep some content for Super Followers only?
Yes. Private links for Super Followers come with Pro: a row on your hub stays shut until a guest Super Follows, and opens for them when they do.
Does the restaurant own its follower list?
The list is held against your restaurant's address rather than inside a platform, so it stays with the restaurant. Pro adds first-party click analytics, and Premium advanced click and follower statistics on top of them.
Plans and pricing
Is there a free plan?
Yes. Starter is free forever: a hub at restaurants.best/yourrestaurant, built in one prompt, with unlimited links and the Super Follow button on it.
What do the paid plans cost?
Pro is free for the first year for .best domain owners, or €2/month billed annually. Premium is €10/month billed annually.
Do you take a cut of what the restaurant earns?
No. There are no per-click fees and no revenue share. What the restaurant makes through the links on its hub is its own.
Is Super Follow only on the paid plans?
No — the Super Follow button is on every plan, the free one included. What the paid plans add is what you can do with the followers it collects: private links and first-party analytics on Pro, messages and deeper statistics on Premium.
Still looking? Why an address of your own is the longer argument for an address you own, Super Follow walks through what happens when somebody presses the button, and Pricing lays the three plans side by side. Questions about the company are answered on the internet.Best FAQ, and anything else goes to Contact. Ready for your restaurant’s hub? Start free.
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